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Zoek Blog


Top 6 Trends Every Small Business Owner Should Know for 2026
Discover the top 6 small business trends to look forward to in 2026 — AI, tariff response, labor, inflation response, and global growth strategies — to stay ahead and drive profits next year.

Zoek Marketing
Nov 126 min read


Indy Lumberjack's SEO Growth Benefited Other Local Businesses Too
As much as we move around, appearing in the ranks for customers’ “near me” Google searches is essential, especially for businesses like Indy Lumberjack. A tree services company simply doesn’t get the same daily foot traffic as a local coffee shop. This Q&A with Indy Lumberjack president, Dean Hudnall looks at the revenue and business development growth he's experienced with Zoek Marketing, and the benefits of Zoek SEO for small business marketing.
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Oct 24 min read


How AI Marketing Tools Are Revolutionizing Small Business Reputation Management
Running a small business is tough enough without worrying about every review, comment, or post that might affect your reputation. However, in today’s digital world, what people say online can make, break, or cancel-culture your business — and it happens fast.
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Sep 245 min read


Top 7 Benefits An AI Receptionist Brings To Your Business
The number of people who use Artificial Intelligence daily is expected to exceed 368 million in 2025, a 20% increase from last year. We’re not only using it for our “For You” recommendations when we Netflix & chill, we’re using it at work, navigating our way to a friend’s house, or for finding a “near me” auto repair shop when an emergency happens.
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Sep 114 min read


Saving Cracker Barrel: Lessons For Small Business Branding
Comfort food and road trips took a hit this month when Cracker Barrel’s new logo design was revealed...It was a prime example of just how powerful and sensitive logo design can be. Let’s learn from what went wrong, why the customer is always right, and how both Cracker Barrel and your business can avoid a complete brand fail.

Sia B
Aug 286 min read


Passive Income Ideas: Make Money Online With Referral Partnerships
Zoek’s referral program helps small business owners monetize their network. Friends, customers and even other vendors can generate passive income for the business, while benefiting from Zoek’s award-winning, affordable online marketing services.
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Aug 75 min read


Before & After Audumbla Ranch's Website Redesign
Looking to extend their healthy eating and ranching philosophy to more customers, Audumbla Ranch came to Zoek to "beef up" their website with eCommerce enhancements and bit of professional-grade creativity.
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Jul 113 min read


Local SEO for Small Businesses in 2025 And Beyond
This article is for both businesses that are not super familiar with Local SEO, but have heard they need to do it...
Andrew Shotland
Nov 29, 20247 min read


Clutch Names Zoek an Industry ‘Game-Changer’
Clutch, a B2B platform for ratings and reviews, names Zoek a "game-changer" digital marketing agency in Orange County, and overall in PPC.

Zoek Guest Author
Nov 29, 20244 min read


How Stanley Brand Tumblers Became More Famous Than the Stanley Cup
Key Points: Stanley's Evolution: From rugged outdoor gear to a modern lifestyle staple, their strategic pivot broadened appeal,...
Kellyann D
Jan 30, 20248 min read


How to Use Graphics for More Effective Holiday Email Marketing
The holidays are the most festive time of year. As consumers gear up to celebrate their favorite holiday, spend time with family, and...

Zoek Guest Author
Nov 17, 20236 min read


Increase Holiday Sales with These Unbeatable Retail Tips
For the first time since 2020, in-store purchasing has overtaken online sales as the preferred shopping method. In fact, 63% of...
Kellyann D
Oct 19, 20236 min read


Your SMB Guide to Local Holiday SEO and Attracting More Customers
We are officially in the home stretch of 2023. If you haven't put a game plan together for your holiday marketing strategy, it's time to...
Kellyann D
Oct 10, 20237 min read


Drive Startup Growth with Smart Marketing Budget Allocation
Starting a new business venture is no easy feat. It then takes perseverance to scale that business to be profitable. The first step in...

Zoek Guest Author
Aug 3, 20238 min read


Exploring the Benefits of Influencer Marketing for Small Businesses
Small businesses face many operational challenges, often due to budget constraints. This impacts the ability for many of these businesses...

Zoek Guest Author
Jul 21, 20237 min read


Paid Ads vs Organic Results; Which Is Best for Your Business?
Marketing is crucial for any business to reach its target audience, increase brand awareness, and drive sales and revenue growth....
Kellyann D
Mar 1, 20238 min read


Post-Holiday Sales Tactics to Keep Your Sales High
October to December often gathers the highest sales totals for both online and brick-and-mortar businesses. Starting in the new year,...
Kellyann D
Nov 23, 20226 min read


How to Build a Content Marketing Strategy for SaaS Companies
Software-as-a-solution, otherwise known as SaaS, is the next up-and-coming technological business solution we’ve seen everywhere! With...
Kellyann D
Apr 21, 20228 min read


4 Metrics that Track if Your Social Media Ads Are Performing Well
Creating an effective social media ad isn’t easy, especially with the endless supply of content being shared every day. It’s challenging...
Kellyann D
Apr 18, 20224 min read
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